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1&1 Online Store
Choose your package
No two business models are alike -
choose the right eCommerce package to suit your needs.

Our recommendation

STARTER

BASIC

PLUS

UNLIMITED

The easy way to start an online store

The basis for successful marketing

Improved performance for your online store

eCommerce without limits- maximize your sales!

12 months
14.99
$4.99/month1then $14.99/month
12 months
29.99
$9.99/month2then $29.99/month
12 months
49.99
$29.99/month3then $49.99/month
12 months
69.99
$39.99/month4then $69.99/month
12 months
14.99
$4.99/month1then $14.99/month
12 months
29.99
$9.99/month2then $29.99/month
12 months
49.99
$29.99/month3then $49.99/month
12 months
69.99
$39.99/month4then $69.99/month
Top Features

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BASIC

PLUS

UNLIMITED

Products

Maximum number of products that can be sold in the online store

1001,00010,000unlimited
Number of delivery methods
5153030
Currencies

Maximum number of currencies that can be offered in your online store at the same time

22100unlimited
HOT 1&1 domain included

Number of domains included in the package (e.g. .com, .net, .org, etc.)

1111
Optimized for mobile devices
HOT Geo Redundancy
24/7 hotline
SEO Cockpit
Facebook Store
Custom products
Product comparisons

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BASIC

PLUS

UNLIMITED

Products

Maximum number of products that can be sold in the online store

1001,00010,000unlimited
Currencies

Maximum number of currencies that can be offered in your online store at the same time

22100unlimited
Categories

The maximum number of groups you can place your products in

101001,000unlimited
Product availability

Show if products are in stock in your online store

Customizable forms

How many forms (contact, surveys, etc.) you can add to your online store

51050
Product reviews

Reviews from your customers can be shown in your online store

Discounts

Offer discounts and unique prices for individual customers or groups

Downloadable products
Promotional products
Product bundles

Combine several products and sell together for a unique price

Custom products
Direct orders

An entry form for ordering products directly with an item number

Product comparisons

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BASIC

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UNLIMITED

Optimized for mobile devices
Multiple images per product

Specific images for different views (list view, detailed view, etc.) can be used for each product

Industry-specific layouts with navigation and sample content

Large range of customizable layouts with text

Design Editor

The Design Editor helps you to implement design changes quickly and easily

Automatic sitemap

Get found more easily by search engines with an automatic page structure (sitemap)

Free HTML elements

These elements allow you to add your own HTML code as content blocks in your online store

515100

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BASIC

PLUS

UNLIMITED

Shopzilla / Twenga
Shopping.com / Kelkoo
HOT Google Shopping

Products can also be listed on Google Shopping

HOT eBay
HOT Amazon Marketplace
Universal interface for product portals

Products can be displayed on freely chosen portals using custom export formats

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BASIC

PLUS

UNLIMITED

Search engine friendly URLs

Customizable URLs for your products and website pages

HOT Trusted Shops reviews
Customer groups

Divide customers into certain groups, e.g. new or repeat customers

1,0001,0001,0001,000
Product questions

Customers can use a form to ask you questions about your products

HOT SEO Cockpit
Product slideshows

Add your photos to product galleries or slideshows

Newsletter Tool
Vouchers

Use vouchers to offer discounts, percentage savings or free delivery

Manual cross-selling
Automatic cross-selling

Product suggestions generated from statistical analysis (e.g. 'customers who bought this also bought these')

Discount on payment methods

Offer discounts on certain payment methods, or charge extra

RSS Feeds

Content and news from other websites can be displayed via RSS format

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BASIC

PLUS

UNLIMITED

Share / Like buttons

Add recommendation buttons for popular social networks (Facebook, Twitter, etc.)

Tell a Friend

Your customers can e-mail their friends about your products

Facebook Store

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BASIC

PLUS

UNLIMITED

Google Sitemaps

An automatically-generated sitemap that helps Google to better index your online store

Search with auto-suggest
Search navigation
Product attribute filter

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BASIC

PLUS

UNLIMITED

Trusted Shops templates

Trusted Shops provides 1&1 Online Store owners with constantly updated templates for all relevent legal text (legal information, terms and conditions, etc.)

Trusted Shops certification
Checkout via SSL

The order process is encrypted via an SSL certificate and protected from access by third parties

Google Analytics

Google Analytics delivers comprehensive evaluations of user behavior, including traffic sources, sales and cancelled transactions

etracker

etracker provides valuable insights for the optimization of online stores and online marketing

Minimum orders
Import/export function

Customers, order data, categories and products can be imported and exported with just a few clicks

Only allow orders by registered users (optional)
Customer attributes

Create and manage customer attributes, such as contact information and dates of birth

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BASIC

PLUS

UNLIMITED

Cash in advance, cash on delivery, invoice, cash on collection
HOT Checkout PayPal and PayPal Express
Skrill
Saferpay / ExperCash / Worldpay / Ogone / POSTPAY
Payment by installments
Docdata Payments

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BASIC

PLUS

UNLIMITED

Number of delivery methods
5153030
Customizable delivery costs

Different delivery costs can be created for various delivery types and regions

Delivery options

Customers can select custom delivery options (e.g. as a gift or greeting card)

Create invoices, delivery notes and credit notes

Create invoices, delivery notes and credit notes for orders directly via store administration

Delivery regions with their own delivery and shipping methods

Maximum number of regions; can be used to restrict specific delivery and/or payment methods for certain countries

510
Product-specific delivery methods

Delivery methods can be limited to certain products

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BASIC

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UNLIMITED

Usable languages

Maximum number of languages that can be used simultaneously in the store

12715
Available languages

English (US) or German

English (US), German

English (US), French, Spanish, German, Italian, Portuguese, Catalan

English (US), English (UK), French, Spanish, German, Italian, Portuguese, Catalan, Czech, Danish, Dutch, Finnish, Norwegian, Russian, Swedish

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BASIC

PLUS

UNLIMITED

Backup

Security backups carried out in the 1&1 data centers protect against data loss

HOT Geo Redundancy
Webspace included

Performance perfectly matched to your online store

HOT 1&1 domain included

Number of domains included in the package (e.g. .com, .net, .org, etc.)

1111
E-mail accounts

Number of available mailboxes matched to the selected domain included

110unlimitedunlimited

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BASIC

PLUS

UNLIMITED

24/7 Hotline
Free E-mail Support

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BASIC

PLUS

UNLIMITED

12 months
14.99
$4.99/month1then $14.99/month
12 months
29.99
$9.99/month2then $29.99/month
12 months
49.99
$29.99/month3then $49.99/month
12 months
69.99
$39.99/month4then $69.99/month