Website creation

What exactly is a website?

What exactly is a website? Who needs one, and what are the different options available for private users and businesses? There are solutions for beginners, which require no programming knowledge. These solutions, especially content management systems, have established themselves in the last few years due to their flexible content management. Professionals, however, still swear by self-written source codes. [...]  

How to register your website with Google, Bing, and Yahoo!

Did you know that you can submit your site to Google, Bing, and Yahoo! in order for it to be found more easily in the search results? These search engine providers allow web operators to register their URLs so they can be added to the search index. We’ll show you how you to register your web project, a simple procedure that can increase its online visibility. [...]  

Add tweets to your homepage with the Twitter widget

Embedding Twitter on your website doesn’t just mean a pop-up window to your Twitter news feed; thanks to the Twitter widget, you can add actual elements of your Twitter account to your website. This could be tweets you’ve favorited, lists you’ve compiled, or even your entire news feed – it’s up to you. Find out how this works and what the benefits are in our guide to embedding a Twitter feed. [...]  

Free website builders: pros and cons

If you want to create your own website, there are a lot of different options available. Free website builders are a way to set up a website quickly and easily for free, with no experience necessary. These sites have built-in templates and intuitive functions that help make your website look professional at no extra cost. So why don’t all companies use them? There are pros and cons to free website builders, which we’ll explore in this guide. [...]  

Website relaunch: checklist for restarting your online project

The internet is constantly changing: what was the status quo today might not be tomorrow. This means that website operators constantly face new challenges to stay on the ball. Regular website relaunches are an option to stay relevant, but they have to be well planned. We’ve compiled an extensive checklist of how to carry out a relaunch. [...]  

The landing page: digital point of entry for potential customers

Successful online marketing is based on taking various measures for acquiring customers. One of the most important tools is the landing page. Landing pages direct users from the search results list or from an advertising banner specifically to a commercial offer that can be used immediately. With well-placed interactive elements, good landing pages encourage users to carry out transactions and leave contact data. An optimally designed landing page achieves this through good content, a clear structure, and an attractive design. [...]  

Embedding Google Maps: API or iFrame?

If you want to embed Google Maps on your website, you have two options: either you can integrate the software using a simple iFrame element and pre-determined HTML code, or you can explore Google Maps APIs, the official programming interface of the online mapping giant. We’ll take you through the benefits of embedding Google Maps and explain the differences between the two integration methods. [...]  

Live chat support software – the best solutions

Live chats are being used more frequently as additional communication channels in an array of different web projects. The real-time solution of contacting customers is especially useful in e-commerce. Unlike traditional support possibilities, website operators and service workers seize the opportunity, using live chats to help potential customers overcome any doubts or problems. Before this, you first have to find the right live chat software. [...]  

Live chat software – who should use this modern support model?

Live chat support is becoming an increasingly popular way of offering customer service for online businesses, and all you need is software and a code to get started. However, maintenance of a live chat service is expensive and time-consuming, so before you dive straight in, it’s important to consider whether live chat software is right for you. [...]  

Embedding videos on your page

With HTML5, uploading video content onto your website is easier than ever. The most recent version of this popular markup language defines a new native element, video, and the associated programming interface. Website operators can also embed audio-visual content onto their online presences using video platforms such as YouTube or Vimeo. [...]  

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